During the past few years, consumers have become more aware that a product containing natural ingredients doesn’t mean it’s nature-friendly. For example, there are some products whose production decreases biodiversity and contributes to deforestation.
Fortunately, many people are now choosing products with natural ingredients but also sustainable labels. These products are created with bioengineered ingredients, which come from molecules extracted for plants and microorganisms, which are optimized using biotechnological techniques.
Bioengineering is a discipline that applies engineering principles of design and analysis to biological systems and biomedical technologies. In other words, it basically means the union of “natural” and “engineered”. This science allows the cosmetic industry to keep a good balance between product performance and the source of the product.
These are some of the benefits of implementing bioengineering principles in cosmetics research and production:
Sustainability: As we mentioned, buying natural products doesn’t mean they are not harmful to our planet. These plant-based products may be biodegradable, but producing them is leading to deforestation.
Improvement of natural beauty: Not always using a natural product means it is going to be better for the skin. There are many people whose skin can’t tolerate plant-based products. Bioengineered products have scientific leverage and take only the best of nature.
Long-lasting effects: Bioengineering makes it possible to increase the efficiency and duration of natural ingredients contained in beauty products. This technology is also beneficial for the planet, as the need for outsourcing ingredients decreases.
Bioengineered cosmetics are a great innovation that aligns lab-grown alternatives with organic and sustainable solutions for the beauty industry. The Global Beauty & Wellness Awards welcome similar innovations so that it will be able to demonstrate best practices to consumers and the industry alike.
If you have a product, service or know-how of high potential, then why not nominate it to the GBWA?